SEO Copywriting Tips – SEO experience
Procedures CopywritingNghe SEO, does not seem very logical, but a site with good content (well written, better service for readers) despite not help much in SEO but the robots of search engines like Google and Yahoo received.
So, “well-written” mean? Here are some tips to get SEO copyrighting good from Google, Yahoo and website visitors.
How to write good content?
+ Keyword Research: This is a particularly important step before posting your articles on the net. Keyword research, an important aspect of search engine optimization (SEO) and Internet advertising make a difference compared to the traditional methods of market research. Only when additional Web page the keywords with the highest relevance and content contained attract the target customers, the company’s advertising campaign successful. There are now quite a lot of keyword analysis tools to help you choose the right keywords for your company, including WordTracker and Keyword Discovery is more popular.
+ One topic per page: If your company has 5 different products, you should spend at least one page per topic.
+ More in detail: Each subject must acquire enough information to website visitors can determine whether they should contact you for more information or not. From the aspect of SEO, the more you provide information for each topic how much the easier the search engines determine the relevance of the site with the keyword that much.
+ Provide free brochure: Internet users tend to prefer sharing website, if your website just staring sales, even small books. You should not use the word pattern, the search engines do not like sites with poor content, only pay page to the form and not interested in the content. It is best to provide the brochure free of charge to users.
+ Develop a systematic content: The more the better is right, but you also pay attention to the time that the visitors visit your page. Good SEO copywriting separates content in multiple pages and create a “hierarchy” for the page with the most important information in the head and the less important information behind. Make sure you have create sitempa for your website, as this is also a factor to help the search engines to index.
+ “Thickness” of keywords: In order for the search engines to put you on top for a particular keyword, that keyword should definitely be used in your page. In addition, the keyword frequency use as much of it as is easy to index. However, you do not overdo it! Write one naturally existing articles. The search engines will penalize you if you “optimize” by using too many keywords (it is known as keyword stuffing or spamming).
The type of content that you should consider for inclusion in the company’s site
Part of the SEO copywriting process is project planning. You need to take the time to consider what information people want to know about your company. Here is some information that website visitors and the search engines interested in:
+ Product details, including features / benefits, specifications, data tables, charts, progress charts, and illustrated with video images (using alt tags, see below) .
+ The technical suggestions and guide troubleshooting of the product, user manual.
+ Authentication of the client, the results of the case study.
+ Identify industries
+ Product Selection Guide, comparable information.
Tips on making the PDF file to your web page
The search engines become more sophisticated in terms of the ability to index the file types. The PDF file is a file of information that your visitors want to print or save when they visit your Web site. But if you use PDF files, you make sure that you open the file in a separate browser. Also, please add a link to your website on each PDF; otherwise, visitors to your site from a search engine via the PDF file is not navigate to other entries in the site.
Get ideas for a good SEO content?
Check the most popular keywords of your website on Google and Yahoo search page and view the website appear in the first and second results page. This will give you a good idea of some of the content that the search engines favor. More specifically, you should pay attention to:
+ Website competitors.
+ Portal of other sectors.
+ Pages of journals.
+ The source page.
Let’s see what they provide the type of content on which your website can compete (not copied).
Some tips On-Page SEO Copywriting
When you have prepared good content, it is now time for you to “dynamic” Web pages. Here are some other tips On-page editing, and this is a step to complete the SEO copywriting process:
+ Title Card: Make sure that each page has its own title and it must cover the content of the page. For example, the subject of the page you have the theme of “blue suede shoes”, you must set the “Blue Suede Shoes | ABC Company” in the title tag.
+ Card Description: Same as the title tag, each page must also contain a separate description and this description must briefly describe the contents of that page. This is information that many search engines use to display your page description.
+ Card Keyword: Most of the search engines emphasis on the use of the keyword tag, but think this is still a very useful tool that helps you to organize page content properly. When you write a Meta Keywords, you should browse through the contents of Web pages, lists the most important terms on the page, then get 10-15 from accurately describe the content of the Website.
+ Alt Cards: You should use the meta alt tag to help search engines to express properly the navigation buttons or the image you use for the site. The search engines do not know what your image is about, unless you explain it in the anchor text. For example, if you have a picture of SEO then you should leave in the alt tag is SEO.
+ Link: Put links to those keywords or keyword phrases in your page to navigate to other pages on a website. For example, you are writing about a Link Building in this article containing the keyword “Keyword Analysis”, you should put the link for that keyword to one article about “keyword analysis” on website of you. Attention to avoid using phrases such as click here, here, here …. for that link.
Above I made a list of tips SEO Copywriting, but to achieve the best results it is necessary you have to have an investment of effort and time. Implement the tips above will help you have the opportunity to set foot on the top page of Google and Yahoo, and most importantly, this is your chance to attract potential customers.