9 factors that affect the ranking, SEO and usability
9 factors that affect the ranking, SEO and availability dungSEO or Website optimization for search engines does not mean creating special pages for search engines. Search engine optimization often means to optimize your site for search users and search engines is a special user.
If you are a Web administration (Webmaster) proper attention to SEO and performance optimization Website properly, the Web will become more attractive to both users and search engines often. The search engines like Google often hundreds Website ranking algorithm, a list of nine indicators that VietSEO given below include the important indicators can improve the usability of the website as well as the ranking on the search engines.
Fast web page load speed
Usability: Users do not want to wait for the site to be downloaded for too long.
Search Engine Optimization: Search engines may index your pages faster and easier.
Web page layout should be easy to read
Usability: Presentation reasonable will help users easily read and understand the contents, increasing the number of pages viewed and reliable information to users.
Search Engine Optimization: white text on a white background or the font is too small and often hidden search engine listed as spam.
Content clearly
Availability: Subject clearly divided into short segments and use the content list will help capture pages easier.
Search Engine Optimization: Text, and often help search engines separated list content filtering easier and understand the site in question subject whatsoever.
Use the IMG ALT tags for images
Usability: Use Alt tags to describe exactly the corresponding image, you will help a user’s browser still displays the content of the image when the image path or transmission problems or time to upload photos long as the browser to disable proceed too big. ALT IMG tags also help browsers that do not support graphics or visually impaired user reader understand the image content.
Search Engine Optimization: Most search engines can not analyze the complex content image, so you use the IMG ALT tags for images to help search engines understand the content image.
Edit error page 404 (This error is returned when a Web page not found – Not found error pages)
Usability: When the error message page not found error 404, you will automatically leave the Website. Want to retain them, you have to optimize error page, make suggestions or links search form or sitemap for users to find the content you need.
Search Engine Optimization: Configure the correct 404 error page to help search engines to index the corresponding right of the page, to avoid duplicate content by misconfiguration.
Move easily
Usability: The navigation links (navigation link) clearly and easily find help people browse your website and find content easily.
Search Engine Optimization: The navigation links contain important keywords to help the search of the search engines easily find the digitized content vadanh just easy.
Important content on the same
Usability: For users with small screens, such as netbooks or handheld devices, laptops, important content should be displayed on top.
Search Engine Optimization: As you have said in this article about CSS applications optimized HTML source code, and the spiders will read the HTML source code in order from top to bottom so the top will be the important content indexing before.
Text contains useful information
Usability: Since the title is displayed on the browser’s tabs, bookmarks, the previous display mode, search results pages, etc. so the correct name, title optimization is very important to provide information to the user.
Search Engine Optimization: The title is one of the most important factors in the optimization of the elements on the page (On page SEO), it stimulates the user to choose to display the title of the page in search results , which increases the conversion rate, click rate CRT.
URLs short and concise
Usability: You will choose which of the two following URL path: “http://www.theme4u.biz/quang-ba-website” it is clear that the contents of this URL intuitive and makes it easy for users to remember, .
Search Engine Optimization: If your URL contains keywords, will help improve the ranking. A Web site with more than 3 parameter will cause the indexing of the search difficult.
These are only nine important SEO factors affect the ranking of the website on the search results page, in addition to hundreds of other factors that Google uses in the ranking algorithm. Free SEO consulting services and business support that will help you list the SEO factors need to be optimized to achieve high rankings on the search engines all Ye information such as Google, Yahoo or Bing (Microsoft).